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Publikováno v:
Glasnik Šumarskog Fakulteta: Univerzitet u Beogradu, Vol 2022, Iss 126, Pp 49-68 (2022)
In the paper, through a case study of a company from the field of forestry, an analysis of the product portfolio was carried out and the position of each product was defined within the BCG (growth/share) matrix. As well as that, based on the condu
Externí odkaz:
https://doaj.org/article/9ea0afa1d83041368e3514271e721ac4