Zobrazeno 1 - 10
of 42
pro vyhledávání: '"Bhattacharya, CB"'
Autor:
Bhattacharya, CB1, Zaman, Mostafa2
Publikováno v:
NIM Marketing Intelligence Review. May2023, Vol. 15 Issue 1, p32-39. 8p.
Autor:
Neureiter, Michael1 (AUTHOR) michael.neureiter@gsi.uni-muenchen.de, Bhattacharya, CB2 (AUTHOR)
Publikováno v:
Business & Society Review (00453609). Dec2022, Vol. 127 Issue 4, p809-834. 26p. 1 Diagram, 7 Charts.
Publikováno v:
In Current Opinion in Psychology August 2016 10:70-75
Autor:
Bhattacharya CB
Publikováno v:
GfK Marketing Intelligence Review, Vol 8, Iss 1, Pp 8-17 (2016)
Business value and social or environmental values can go hand in hand. If companies not only create socio-environmental value by caring for people and our planet, but also drive business value and profit through such initiatives, then CSR or corporat
Externí odkaz:
https://doaj.org/article/22d26114f4cb4701af11ef4e7efdf314
Publikováno v:
GfK Marketing Intelligence Review, Vol 8, Iss 1, Pp 24-29 (2016)
CSR activities such as charitable giving, environmental programs and ethical practices can motivate frontline employees. One of the key variables is organizational identification. CSR communicates values, and, if these values are consistent with a pe
Externí odkaz:
https://doaj.org/article/dafa8859c1a14f36b8dc807b66fa558c
Publikováno v:
In Business Horizons March-April 2015 58(2):183-192
Autor:
Bhattacharya CB
Publikováno v:
GfK Marketing Intelligence Review, Vol 8, Iss 1, Pp 3-3 (2016)
Externí odkaz:
https://doaj.org/article/13b12110949749d4be10edce9017c576
Publikováno v:
McKinsey Quarterly. 2012, Issue 1, p14-16. 3p. 1 Graph.
Autor:
Polman, Paul, Bhattacharya, CB
The key to creating a vibrant and sustainable company is to find ways to get all employees personally engaged in day-to-day corporate sustainability efforts.
Stanford Social Innovation Review, 14(4), 34-39
Stanford Social Innovation Review, 14(4), 34-39
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0dd6f28af280d856a8d3f4816d79c4bf
