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pro vyhledávání: '"Bernardová, Martina"'
Autor:
Bernardová, Martina
Title: Comparison of the athletes and blogger influence on the behavioral intentions of secondary school students Objectives: The main objective of this diploma thesis is to compare the influence of athletes and bloggers on the buying preferences of
Externí odkaz:
http://www.nusl.cz/ntk/nusl-404152
Autor:
Bernardová, Martina
Title: Comparison of the athletes and blogger influence on the behavioral intentions of secondary school students Objectives: The main objective of this diploma thesis is to compare the influence of athletes and bloggers on the buying preferences of
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::fe10b2a8c016694eb5fdfb4aef7acc11
http://www.nusl.cz/ntk/nusl-404152
http://www.nusl.cz/ntk/nusl-404152
Autor:
Voráček, Josef, Bernardová, Martina
Publikováno v:
Acta Universitatis Carolinae: Kinanthropologica; 2021, Vol. 57 Issue 1, p92-108, 17p
Autor:
Bernardová, Martina
Title: The participation of professional athletes in TV advertisement in the Czech Republic Objectives: The main objective of this bachelor thesis is to explore the perception and opinions of a selected group of consumers on the participation of the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::c3b6599349caee41e8beff76c0d0f78b
http://www.nusl.cz/ntk/nusl-345689
http://www.nusl.cz/ntk/nusl-345689