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pro vyhledávání: '"Bengi Kurtuluş"'
Autor:
Süphan Nasır, Bengi Kurtuluş
Nasir, Suphan/0000-0002-2302-334X WOS:000416709900010 The advancement of information communication technologies has been creating new opportunities for the retailers and shaping the retail landscape. The mobile device is always with shoppers and it i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::cedea9f6374e78f79930dd8afa90fa33
https://doi.org/10.4018/978-1-5225-2599-8.ch071
https://doi.org/10.4018/978-1-5225-2599-8.ch071
In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves wit
Autor:
Ayantunji Gbadamosi
Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understandin