Consumer innovativeness and intentioned autonomous car adoption

Autor: Leicht, Thomas, Chtourou, Anis, Ben Youssef, Kamel

Publikováno v: In Journal of High Technology Management Research 2018 29(1):1-11

Storytelling in the context of destination marketing: an analysis of conceptualisations and impact measurement.

Autor: Ben Youssef, Kamel¹ (AUTHOR) kbenyoussef@parisnanterre.fr, Leicht, Thomas² (AUTHOR), Marongiu, Lidia³ (AUTHOR)

Publikováno v: Journal of Strategic Marketing. Nov2019, Vol. 27 Issue 8, p696-713. 18p. 1 Diagram.

Revisiting the effects of travel satisfaction on visitor’s behavioral intentions

Autor: Chtourou, Anis, Leicht, Thomas, Friel, Martha, Ben Youssef, Kamel

Publikováno v: Journal of Marketing Trends
Journal of Marketing Trends, International Marketing Trends Conference, 2018, 5 (5)
Journal of Marketing Trends, 2018, 5 (2), pp.173-186

International audience; This study extend the existing literature by providing a newconsideration of the effects of travel satisfaction in a context where the roleof travel satisfaction might be more ambiguous than in conventional settings.Design/met

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::d4039f56d98f2720e9e70e71b9160a33
https://hal.archives-ouvertes.fr/hal-02511553

Place branding and the sens of place in the italian UNESCO world heritage site of Vicenza

Autor: Chtourou, Anis, Leicht, Thomas, Friel, Martha, Ben Youssef, Kamel

Publikováno v: XIII International Conference on Business, Economics and Marketing Management
XIII International Conference on Business, Economics and Marketing Management, 2015, Singapour, France

International audience

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::a288dd0addef2d3e2b76486b643f46f3
https://hal.univ-lorraine.fr/hal-03004694