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pro vyhledávání: '"Belsak, Jasna"'
Autor:
Belsak, Jasna
Globalization, continuous changes in a global market, greater awareness of countries in need of country branding and competition were the main reason countries started to create their brands. This Thesis presents various aspects of a country brand an
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2789::bebaa7b0f87c333eb1dd2fe17227fcab
https://hdl.handle.net/11129/1779
https://hdl.handle.net/11129/1779
