Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Beatrice Maria Zanellato Fonseca Mayer"'
Publikováno v:
Regepe Entrepreneurship and Small Business Journal, Vol 10, Iss 3 (2021)
Objetivo do estudo: desenvolver um método para a seleção de mercados internacionais, de modo a responder: como selecionar o mercado externo mais adequado às necessidades da empresa? Metodologia/abordagem: trata-se de um artigo tecnológico cuja i
Externí odkaz:
https://doaj.org/article/de4a0d273596402b9f16305a9079631d
Publikováno v:
critical perspectives on international business. 18:699-723
PurposeThis paper aims to analyse how the temporal dimension is conceptualised in studies of the internationalisation process of firms and its implications. Theoretical models such as U-Model and INV explain the process of internationalisation as dyn
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::183a98f7626de547532168f0d29323a0
https://doi.org/10.1108/cpoib-06-2020-0075
https://doi.org/10.1108/cpoib-06-2020-0075
Publikováno v:
Iberoamerican Journal of Entrepreneurship and Small Business; Vol. 10 No. 3 (2021): Sept.-Dec.; e1945
Revista de Empreendedorismo e Gestão de Pequeñas Empresas; Vol. 10 Núm. 3 (2021): set.-Dic.; e1945
Revista de Empreendedorismo e Gestão de Pequenas Empresas; v. 10 n. 3 (2021): set.-dez.; e1945
REGEPE Entrepreneurship and Small Business Journal; Vol. 10 No. 3 (2021): Sept./Dec.; e1945
REGEPE Entrepreneurship and Small Business Journal; Vol. 10 Núm. 3 (2021): set./dic.; e1945
REGEPE Entrepreneurship and Small Business Journal; v. 10 n. 3 (2021): set./dez.; e1945
Revista de Empreendedorismo e Gestão de Pequeñas Empresas; Vol. 10 Núm. 3 (2021): set.-Dic.; e1945
Revista de Empreendedorismo e Gestão de Pequenas Empresas; v. 10 n. 3 (2021): set.-dez.; e1945
REGEPE Entrepreneurship and Small Business Journal; Vol. 10 No. 3 (2021): Sept./Dec.; e1945
REGEPE Entrepreneurship and Small Business Journal; Vol. 10 Núm. 3 (2021): set./dic.; e1945
REGEPE Entrepreneurship and Small Business Journal; v. 10 n. 3 (2021): set./dez.; e1945
Objective: to develop a suitable method for selecting international markets in order to meet firms’ needs. Methodology/approach: this is a technological paper, which has established a target market in Africa, with great potential for attractiveness
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::44093d037241d4bcf656a1905e987fca
https://doi.org/10.14211/regepe.e1945
https://doi.org/10.14211/regepe.e1945
Publikováno v:
The Palgrave Handbook of Corporate Sustainability in the Digital Era ISBN: 9783030424114
This chapter analyzes the motivation and factors that accelerate the internationalization process, comparing the pre- and post-entry stages and its consequences for long-term sustainability in a single case of a Brazilian TBF. Permanence emerges in t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::254886a93efee7cca9e5600677b396e7
https://doi.org/10.1007/978-3-030-42412-1_6
https://doi.org/10.1007/978-3-030-42412-1_6
Autor:
Gabrielle Rossato, Giovanna Magnani, Beatrice Maria Zanellato Fonseca Mayer, Dinorá Eliete Floriani
Publikováno v:
Academy of Management Proceedings. 2021:15940
Considering the worldwide COVID-19 pandemic it is timely to emphasize time pressure debates in times of high uncertainty. Through an empirical research developed based on four Brazilian high-tech f...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3ad75c6732f5beb44037801590f9f2e0
https://doi.org/10.5465/ambpp.2021.15940abstract
https://doi.org/10.5465/ambpp.2021.15940abstract
Autor:
Wellyngton Silva de Amorim, Ricardo Luis Barcelos, Beatrice Maria Zanellato Fonseca Mayer, Gisele Mazon, Nicole Roussenq Brognoli, Larissa Pereira Cipoli Ribeiro, Gabriel Oscar Cremona Parma, João Marcelo Pereira Ribeiro, José Baltazar Salgueirinho Osório de Andrade Guerra, Sthefanie Aguiar da Silva, Issa Ibrahim Berchin, Jameson Henry McQueen
Publikováno v:
World Sustainability Series ISBN: 9783030267582
Studies on climate change’s impact on agricultural production including soybean and corn crops in Brazil require subnational analysis due to the large expanse of the country and its diverse climate, geographies, biomes and availability of natural r
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8aad3e041fba1032faf75d49e34d2c6c
https://doi.org/10.1007/978-3-030-26759-9_19
https://doi.org/10.1007/978-3-030-26759-9_19
Autor:
Rejane Roecker, Beatrice Maria Zanellato Fonseca Mayer, André Munzlinger, Aline Autran, Juliana Silveira e Silva
Through this research it is possible to consider that Zara practices all the actions selected for comparison regarding the marketing 3.0, branding and fast fashion strategies. The behavior characteristics regarding generation Z consumers are more ali
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::64c82905f311056f6099306cc076f656
https://doi.org/10.19177/978-85-8019-206-3.153-179
https://doi.org/10.19177/978-85-8019-206-3.153-179