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Selling Today helps you understand the value of developing personal selling skills. The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of “learn by doing” materials of
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less than a new textbook. Before purchasi
For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and rea
Autor:
Pourmasoudi, Mohsen1 (AUTHOR), Ahearne, Michael2 (AUTHOR), Hall, Zachary3 (AUTHOR), Krishnamurthy, Partha2 (AUTHOR)
Publikováno v:
Journal of Personal Selling & Sales Management. Jun2022, Vol. 42 Issue 2, p193-208. 16p. 1 Diagram, 7 Charts, 2 Graphs.
Autor:
Kay Helbing, Barry L. Reece
Publikováno v:
The Journal of Business Education. 51:119-121
(1975). Meeting Female Career Development Needs. The Journal of Business Education: Vol. 51, No. 3, pp. 119-121.
Publikováno v:
Journal of Personal Selling & Sales Management. Mar2019, Vol. 39 Issue 1, p81-101. 21p. 1 Diagram, 5 Charts.
Autor:
Keller, Kevin Lane1 (AUTHOR) kevin.keller@dartmouth.edu
Publikováno v:
Journal of Advertising. 2016, Vol. 45 Issue 3, p286-301. 16p.
Autor:
Agnihotri, Raj1 (AUTHOR), Vieira, Valter Afonso2 (AUTHOR) vavieira@uem.br, Senra, Karin Borges2 (AUTHOR), Gabler, Colin B.3 (AUTHOR)
Publikováno v:
Journal of Personal Selling & Sales Management. Jun2016, Vol. 36 Issue 2, p174-189. 16p.
Autor:
Chakrabarty, Subhra1 (AUTHOR) schakrabarty@auk.edu.kw, Widing II, Robert E.2 (AUTHOR), Brown, Gene3 (AUTHOR)
Publikováno v:
Journal of Personal Selling & Sales Management. Spring2014, Vol. 34 Issue 2, p112-122. 11p. 1 Black and White Photograph, 1 Diagram, 3 Charts.
Autor:
Arndt, Aaron1 (AUTHOR) aarndt@odu.edu, Evans, Kenneth2 (AUTHOR), Landry, Timothy D.3 (AUTHOR), Mady, Sarah4 (AUTHOR), Pongpatipat, Chatdanai1 (AUTHOR)
Publikováno v:
Journal of Personal Selling & Sales Management. Winter2014, Vol. 34 Issue 1, p19-32. 14p. 2 Diagrams, 8 Charts.