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Selling Today helps you understand the value of developing personal selling skills. The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of “learn by doing” materials of
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less than a new textbook. Before purchasi
For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and rea
Autor:
Kay Helbing, Barry L. Reece
Publikováno v:
The Journal of Business Education. 51:119-121
(1975). Meeting Female Career Development Needs. The Journal of Business Education: Vol. 51, No. 3, pp. 119-121.