Zobrazeno 1 - 9
of 9
pro vyhledávání: '"Barbora Gulisova"'
Autor:
Barbora Gulisova
Publikováno v:
Journal of Gastronomy and Tourism. 6:154-169
As a representation of a place's culture and identity, gastronomy is often a building stone of a place brand. Therefore, food, culinary experiences, and gastronomy are often used in tourism by DMOs, governments, and industry groups for place branding
Publikováno v:
Journal of Strategic Marketing. :1-22
Autor:
Barbora Gulisova
Publikováno v:
Gulisova, B 2021, ' Rural place branding processes : a meta-synthesis ', Place Branding and Public Diplomacy, vol. 17, no. 4, pp. 368-381 . https://doi.org/10.1057/s41254-020-00187-y
Like cities and nations, rural places have adopted the practice of place branding to improve their reputation and increase their competitiveness to attract residents, tourists, and consumers. This review aims to synthesize case studies of rural place
Publikováno v:
Gulisova, B, Horbel, C & Noe, E 2021, ' Rural place branding from a multi-level perspective : a Danish example ', Place Branding and Public Diplomacy, vol. 17, pp. 231-248 . https://doi.org/10.1057/s41254-021-00204-8
Few studies have looked at the interaction of place branding practices of geographically linked places. Moreover, the different administrative contexts of the linked places and the resulting different place branding approaches have not been taken int
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5cbf2f4872f134d8376aafcb9010864a
https://findresearcher.sdu.dk:8443/ws/files/185861214/IPBA_final_manuscript_March_for_PURE_LIB.pdf
https://findresearcher.sdu.dk:8443/ws/files/185861214/IPBA_final_manuscript_March_for_PURE_LIB.pdf
Autor:
Barbora Gulisova, Lulu Anne Hansen
This chapter, from a historical anthropological perspective, discusses the role of heritage museums in Danish coastal tourism. It is argued that the museum experience is highly contextual making it necessary to understand how place specific heritage
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4c3101b0aec60c2a7e168c4c5d6430d0
https://doi.org/10.4018/978-1-7998-3115-0.ch012
https://doi.org/10.4018/978-1-7998-3115-0.ch012
Publikováno v:
Tourism Management Perspectives. 35:100680
The aim of this article is to analyse the extent to which zenith images can be used to study visitor behaviour in crowded spaces. The paper presents two studies of zenith image capture in two micro-spaces (both monumental heritage sites) in the north
Autor:
Jesper Sølver Schou, Pia Heike Johansen, Jakob Vesterlund Olsen, Morten Frølund, Sarah Emilie Nøhr Dolmer, Barbora Gulisova
Publikováno v:
University of Southern Denmark
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::4937cad33ee35106d41406c5d2552f0c
https://portal.findresearcher.sdu.dk/en/publications/304267cc-0360-4667-81ca-bc047a2446bb
https://portal.findresearcher.sdu.dk/en/publications/304267cc-0360-4667-81ca-bc047a2446bb
Publikováno v:
University of Southern Denmark
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::18bff909040b71ba3d641eb4b5b1d148
https://portal.findresearcher.sdu.dk/en/publications/171c9071-7b87-4e48-9963-d9c844ca6dd7
https://portal.findresearcher.sdu.dk/en/publications/171c9071-7b87-4e48-9963-d9c844ca6dd7