Persona preparedness: a survey instrument for measuring the organizational readiness for deploying personas.

Autor: Salminen J; Qatar Computing Research Institute, Hamad Bin Khalifa University, HBKU Research Complex, RC1, Doha, Qatar.; Turku School of Economics, University of Turku, Turku, Finland.; School of Marketing and Communication, University of Vaasa, Vassa, Finland., Nielsen L; IT University of Copenhagen, Copenhagen, Denmark., Bahloul M; IT University of Copenhagen, Copenhagen, Denmark., Jørgensen RG; IT University of Copenhagen, Copenhagen, Denmark., Santos JM; Instituto Universitário de Lisboa (ISCTE-IUL), Lisbon, Portugal., Jung SG; Qatar Computing Research Institute, Hamad Bin Khalifa University, HBKU Research Complex, RC1, Doha, Qatar., Jansen BJ; Qatar Computing Research Institute, Hamad Bin Khalifa University, HBKU Research Complex, RC1, Doha, Qatar.; Department of Human-AI Interaction, Sungkyunkwan University, Seoul, South Korea.

Publikováno v: Information technology & management [Inf Technol Manag] 2022 Sep 13, pp. 1-26. Date of Electronic Publication: 2022 Sep 13.