Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Bachtel, Robert C."'
Autor:
Gielens, Katrijn, Ma, Yu, Namin, Aidin, Sethuraman, Raj, Smith, Ronn J., Bachtel, Robert C., Jervis, Suzanne
Publikováno v:
In Journal of Retailing March 2021 97(1):99-115
Autor:
Scholdra, Thomas P.1 (AUTHOR) scholdra@wiso.uni-koeln.de, Wichmann, Julian R.K.1 (AUTHOR) wichmann@wiso.uni-koeln.de, Eisenbeiss, Maik2 (AUTHOR) eisenbeiss@uni-bremen.de, Reinartz, Werner J.3 (AUTHOR) scholdra@wiso.uni-koeln.de
Publikováno v:
Journal of Marketing. Jul2022, Vol. 86 Issue 4, p95-117. 23p. 1 Diagram, 9 Charts, 1 Graph.