How online advertising targets consumers: The uses of categories and algorithmic tools by audience planners.

Autor: Beauvisage, Thomas, Beuscart, Jean-Samuel, Coavoux, Samuel, Mellet, Kevin

Publikováno v: New Media & Society; Oct2024, Vol. 26 Issue 10, p6098-6119, 22p

Datassets: Assetizing and Marketizing Personal Data

Autor: Mellet, Kevin, Beauvisage, Thomas

Publikováno v: Assetization: Turning things into assets in Technoscientific Capitalism
Kean Birch; Fabian Muniesa. Assetization: Turning things into assets in Technoscientific Capitalism, MIT Press, pp.75-95, 2020, 9780262539173
Assetization: Turning things into assets in Technoscientific Capitalism, (pp. 75-95), Cambridge: MIT Press

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::5864e10c796dc04f7230335d26bb027f
https://hal-sciencespo.archives-ouvertes.fr/hal-03566979

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A ‘Democratization’ of Markets?:Online Consumer Reviews in the Restaurant Industry

Autor: Mellet, Kevin, Beauvisage, Thomas, Beuscart, Jean Samuel, Trespeuch, Marie

Publikováno v: Valuation Studies, 2(1), 5-41 (2014)

This article examines the promise of market democratization conveyed by consumer rating and review websites in the restaurant industry. Based on interviews with website administrators and data from the main French platforms, we show that review websi

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=od______3063::c8b1eb255d0fb47e84d4312af6bea2de
https://spire.sciencespo.fr/hdl:/2441/1q24hpq2919to8ct061g8p33kn/resources/2014-mellet-et-alii-a-democratization-of-markets.pdf

TRAVAILLEURS DU LIKE, FAUSSAIRES DE L'E-RÉPUTATION. (French)

Autor: BEAUVISAGE, Thomas, MELLET, Kevin

Publikováno v: Réseaux (07517971); jui/jui2016, Vol. 34 Issue 197/198, p69-108, 40p