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pro vyhledávání: '"B.P. Kusumo Bintaro"'
Publikováno v:
Startupreneur Business Digital (SABDA Journal). 1:63-71
With the advancement of information technology has grown so rapidly. One form of development that can be seen in the existence of a platform that connects one another or what can be said is social media. Instagram, Facebook, Twitter and Tiktok are ex
Autor:
Iskandar Mustofa Nasution, B.P. Kusumo Bintaro, Christien Setiya Kesumawati, Muhamad Zahruddin, Efa Ayu Nabila
Publikováno v:
Aptisi Transactions on Technopreneurship (ATT); Vol. 4 No. 1 (2022): March; 16-24
Aptisi Transactions On Technopreneurship (ATT); Vol 4 No 1 (2022): March; 16-24
Aptisi Transactions On Technopreneurship (ATT); Vol 4 No 1 (2022): March; 16-24
The study was conducted at Catering Service Company. The high competition of catering business requires the right brand communication strategy to communicate the uniqueness of the catering product in order to increase brand awareness. The purpose of