Zobrazeno 1 - 10
of 103
pro vyhledávání: '"B. Ramaseshan"'
Publikováno v:
Journal of Service Theory and Practice, 2015, Vol. 25, Issue 6, pp. 725-743.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JSTP-06-2014-0126
Publikováno v:
Journal of Service Management, 2015, Vol. 26, Issue 5, pp. 751-776.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JOSM-08-2014-0216
Publikováno v:
Always Ahead im Marketing ISBN: 9783658090296
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f660e3c9ffc7e341dd8428791b6ff6c7
https://doi.org/10.1007/978-3-658-09030-2_8
https://doi.org/10.1007/978-3-658-09030-2_8
Autor:
Peter Kudrich, B. Ramaseshan
Publikováno v:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science ISBN: 9783319173191
Countertrade is a form of international business transaction in which the seller of goods undertakes to fulfil certain obligations that are to the benefit of the buyer. Typically, this will involve the seller agreeing to accept in payment something o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::470287db6059f83e5f5302288d1a66a5
https://doi.org/10.1007/978-3-319-17320-7_93
https://doi.org/10.1007/978-3-319-17320-7_93
Autor:
B. Ramaseshan
Publikováno v:
Proceedings of the 1995 World Marketing Congress ISBN: 9783319173108
This paper enumerates the ethical violations in marketing management and identifies their implications on the firm's ability to satisfy customer needs and compete effectively in the business. The author proposes that organisations should strategicall
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::385ea25e77415d58f687bf14f3ad54fe
https://doi.org/10.1007/978-3-319-17311-5_8
https://doi.org/10.1007/978-3-319-17311-5_8
Autor:
B. Ramaseshan
Publikováno v:
Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319131610
Employee turnover has been one of the major concerns of retailers for a very long time. When the costs of recruitment and training are taken into consideration, the impact of employee turnover on the retail organization is considerable. Perhaps even
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::52ec6702b4e1235ca476aa0b8e5cd3f1
https://doi.org/10.1007/978-3-319-13162-7_46
https://doi.org/10.1007/978-3-319-13162-7_46
Publikováno v:
Renewable Energy. 25:511-524
Developing countries are faced with large shortfalls of electric-power generation, shortages of usable indigenous fuels, and transportation bottlenecks for those fuels. The loss of revenue that is forced upon the industry due to power cuts and freque
Publikováno v:
Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319118840
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f50fdf85164c01aefa7b00a919b7edd5
https://doi.org/10.1007/978-3-319-11885-7_120
https://doi.org/10.1007/978-3-319-11885-7_120
Autor:
B Ramaseshan, Loo Soon Pang
Publikováno v:
Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319118840
This paper investigates the relationship between market orientation and new product performance. The results show a strong positive relationship between market orientation and the overall performance of new products. Market orientation is also shown
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::34d867b740e91a342fe8d823d10b8e18
https://doi.org/10.1007/978-3-319-11885-7_124
https://doi.org/10.1007/978-3-319-11885-7_124
Publikováno v:
Journal of Professional Services Marketing. 21:45-61
This paper presents results of a study that investigated the impact of technically focused values on the market orientation of engineering service firms. Using the MARKOR scale to measure market orientation and additional measures from services marke