Zobrazeno 1 - 10
of 61
pro vyhledávání: '"Azevedo, António Joaquim"'
This paper aims to discuss the implications of body talk and socio-cultural pressure for the internalisation of a thin body image in purchase decisions, shopping habits and other outcomes of body dissatisfaction, in particular the proneness to avoid
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______307::b867c0b611c687852799f5ed7fa08744
https://hdl.handle.net/1822/85503
https://hdl.handle.net/1822/85503
Publikováno v:
Dos Algarves: A Multidisciplinary e-Journal; 2022, Issue 42, p78-98, 21p
Publikováno v:
CISTI (Iberian Conference on Information Systems & Technologies / Conferência Ibérica de Sistemas e Tecnologias de Informação) Proceedings; 2021, Issue 16, p1-6, 6p
Publikováno v:
Repositório Científico de Acesso Aberto de Portugal
Repositório Científico de Acesso Aberto de Portugal (RCAAP)
instacron:RCAAP
Repositório Científico de Acesso Aberto de Portugal (RCAAP)
instacron:RCAAP
The role of internet in the purchasing behavior of tourists led to a modification in marketing plans that became increasingly digital. This study aims to identify how managers of the hospitality industry use digital marketing, as a marketing tool. Th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::5db25db1a4ba9c82aed7bfc4f98b7a72
Publikováno v:
Revista Brasileira de Gestão e Desenvolvimento Regional; v. 11 n. 1 (2015)
Revista brasileira de gestão e desenvolvimento regional
Universidade de Taubaté (UNITAU)
instacron:UNITAU
Revista brasileira de gestão e desenvolvimento regional
Universidade de Taubaté (UNITAU)
instacron:UNITAU
A criação de marcas de destino tem como objetivo diferenciar o destino e aumentar a sua competitividade no contexto de globalização. Este artigo propõe um roteiro para a construção da marca de destino realçando o papel dos stakeholders. Para
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______3056::4e24f91e53576bddb8f14d225c394691
http://www.rbgdr.net/revista/index.php/rbgdr/article/view/1614
http://www.rbgdr.net/revista/index.php/rbgdr/article/view/1614
As transformações globais têm vindo a repercutir-se na dinâmica dos territórios, reservando um novo protagonismo quanto às vantagens competitivas e capacidade de resposta face aos desafios impostos pela globalização, requerendo maiores nívei
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______307::21df277fecd861739df39909f5efe697
https://hdl.handle.net/1822/25978
https://hdl.handle.net/1822/25978
According to the maxim “you can only manage what you can measure” so the “explosion of interest in the quality of governance is driving an explosive growth in the use of governance indicators” (Arndt and Oman, 2006, p.11). The author suggests
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______307::5845d54a062969e01018d3d73a9efe74
https://hdl.handle.net/1822/25977
https://hdl.handle.net/1822/25977
The concept of sustainability applied to the territories implies an integrated perspective considering the economic, the social, the environmental and the institutional dimensions. A vision of sustainability is nowadays crucial to the success of plac
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______307::176576351b83ffd642e05b7a830ebddb
https://hdl.handle.net/1822/25976
https://hdl.handle.net/1822/25976
O termo low cost invadiu o nosso quotidiano. Começou com as companhias de aviação, mas rapidamente se estendeu às telecomunicações, à moda, aos hotéis, aos automóveis e o conceito não pára de se replicar. Particularmente numa conjuntura ec
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______307::0625fc40f8750d737b0aa2cdfb25d425
https://hdl.handle.net/1822/16137
https://hdl.handle.net/1822/16137
The mobile communications industry is an important sector with European total revenues growing approximately 10% per year (GSMA, 2008). Markets all over Europe are mature and the operators engage in intense competition for customers. Heavy investment
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______307::1523693ad96ee7a299fe158c00d1735c
https://hdl.handle.net/1822/16131
https://hdl.handle.net/1822/16131