Zobrazeno 1 - 10
of 11
pro vyhledávání: '"Aysun Kahraman"'
Autor:
Aysun KAHRAMAN, Canan AY
Publikováno v:
Yönetim ve Ekonomi, Vol 22, Iss 2, Pp 341-353 (2015)
İçsel markalaşma; çalışanların, çalıştıkları işletmenin marka vaadini, marka değerini anlaması ve benimsemesi sonucunda, dış müşterilerin de markayı daha kolay benimseyeceğini savunmaktadır. Bu çalışmanın amacı, ülkemiz
Externí odkaz:
https://doaj.org/article/1acaea6f5de8408b845359829bb3bf1a
Autor:
Şule Öztürk Birim, Ipek Kazancoglu, Sachin Kumar Mangla, Aysun Kahraman, Satish Kumar, Yigit Kazancoglu
Publikováno v:
Journal of Business Research. 149:884-900
Against the uncertainty caused by the information overload in the online world, consumers can benefit greatly by reading online product reviews before making their online purchases. However, some of the reviews are written deceptively to manipulate p
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8ebb927d86c23a4f436252b41202a629
https://doi.org/10.1016/j.jbusres.2022.05.081
https://doi.org/10.1016/j.jbusres.2022.05.081
Autor:
Aysun Kahraman, İpek Kazançoğlu
Publikováno v:
International Journal of Human–Computer Interaction. :1-23
The aim of this research is to understand why young people start, continue, reduce, and intend to quit playing online multiplayer games. In-depth interviews were conducted with 25 male undergraduate students who continue to play online multiplayer ga
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ce25539dd314c6d75666b2ff938c2a24
https://doi.org/10.1080/10447318.2022.2096041
https://doi.org/10.1080/10447318.2022.2096041
Publikováno v:
Annals of Operations Research
In recent years, machine learning models based on big data have been introduced into marketing in order to transform customer data into meaningful insights and to make strategic decisions by making more accurate predictions. Although there is a large
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0afcbb968e754b0d37970f36275d8f4b
http://europepmc.org/articles/PMC8736292
http://europepmc.org/articles/PMC8736292
Publikováno v:
International Journal of Logistics Research and Applications. 25:521-548
The objectives of this study are to understand the circular supply chain barriers for textile companies to implement the circular economy. Main contributions of the study were to propose a specific framework that reveals circular supply chain barrier
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c53a6064974f6f9a8576c81a5b930479
https://doi.org/10.1080/13675567.2020.1846694
https://doi.org/10.1080/13675567.2020.1846694
Autor:
Aysun Kahraman, Esra Güven
Publikováno v:
Volume: 19, Issue: 4 1480-1496
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences, Vol 19, Iss 4, Pp 1480-1496 (2020)
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences, Vol 19, Iss 4, Pp 1480-1496 (2020)
Bu araştırmanın amacı materyalizm ve tüketici uzmanlığının reklamlara yönelik tutum üzerindeki etkisini incelemektir. Keşfedici bir amaçla tasarlanan bu araştırma bir araştırma modelinin test edilmesine dayanmaktadır. Veriler Türki
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::42886330c0c62a672d150a21a3e70bba
https://doi.org/10.21547/jss.726015
https://doi.org/10.21547/jss.726015
Autor:
Esra Güven, Aysun Kahraman
Publikováno v:
Issue: 26 79-96
Uluslararası İktisadi ve İdari İncelemeler Dergisi
Uluslararası İktisadi ve İdari İncelemeler Dergisi
Yüksek hızlı internet teknolojilerinin ortaya çıkması ve akıllı telefon kullanımının artması reklam endüstrisini etkilemiş, mobil reklamlar medya kanalları arasında yerini almıştır. Mobil reklam kampanyalarına yönelik yatırımla
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::120934924df39858b44343fb5521f686
https://doi.org/10.18092/ulikidince.573628
https://doi.org/10.18092/ulikidince.573628
Circular economy is a contemporary concept including usage of renewable materials and technologies. the transition to the circular economy creates value through closed-loop systems, reverse logistics, eco-design, product life cycle management, and cl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9eea2e8c2a10100fe2a776b8a4e458f1
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85088288375&doi=10.1002/sd.2100&partnerID=40&md5=61d0e734111c09ef79a7aec272e5dcd7
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85088288375&doi=10.1002/sd.2100&partnerID=40&md5=61d0e734111c09ef79a7aec272e5dcd7
Autor:
Aysun Kahraman, Ipek Kazancoglu
In recent years there is a trend of consuming natural products for a sustainable and healthier life. Therefore, firms began aligning their strategy with sustainability by communication strategies that they produce natural products, which are better f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::85f2c008b5ecee90a42e3233a3e19498
http://hdl.handle.net/20.500.12481/11417
http://hdl.handle.net/20.500.12481/11417
Autor:
Aysun Kahraman
Publikováno v:
Ege Akademik Bakis (Ege Academic Review). 19
Cevresel faktorlerde yasanan hizli donusumler, isletmelerin cesitli krizlerle karsi karsiya kalmasina yol acmaktadir. Krizlerin ortaya cikmasini engelleyebilmek her zaman mumkun olmamakla birlikte basarili bir kriz yonetimiyle olumsuz etkiler en aza
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f1a57671cb1479b1cb6d4274b715bc2b
https://doi.org/10.21121/eab.2019148774
https://doi.org/10.21121/eab.2019148774