Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Augusti Romeo Casas"'
Autor:
Armand Gilinsky, Jr, Sandra K. Newton, Thomas S. Atkin, Cristina Santini, Alessio Cavicchi, Augusti Romeo Casas, Ruben Huertas
Publikováno v:
International Journal of Wine Business Research, 2015, Vol. 27, Issue 3, pp. 164-181.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJWBR-10-2014-0047
Autor:
Armand Gilinsky, Ruben Huertas, Cristina Santini, Sandra K. Newton, Augusti Romeo Casas, Alessio Cavicchi, Thomas Atkin
Publikováno v:
International Journal of Wine Business Research. 27:164-181
Purpose – This purpose of this investigation is to compare the perceptions of competitive advantage through cost leadership and differentiation with sustainable practices of wineries from the USA, Italy and Spain. Design/methodology/approach – Da