Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Asta Tarute"'
Publikováno v:
Baltic Journal of Management. 14:521-539
Purpose Business model innovations (BMIs), their drivers and outcomes are attracting increasing attention in academic literature. However, previous studies have mainly focused on large companies, while knowledge of BMI in small-to-medium-sized enterp
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4c038c5b67cd0c5f06b45bc2e9c00b00
https://doi.org/10.1108/bjm-01-2018-0035
https://doi.org/10.1108/bjm-01-2018-0035
Publikováno v:
Telematics and Informatics. 34:145-156
The growing popularity of mobile technologies and applications, lead many companies to develop relations with consumers through mobile applications. Therefore, it is important to understand how to design applications based on consumer preferences. Th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::28973be44a28ecd8207c1f82a7a927c6
https://doi.org/10.1016/j.tele.2017.01.006
https://doi.org/10.1016/j.tele.2017.01.006
Publikováno v:
Journal of Economics, Business and Management. 3:465-469
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1cc6654e6487ec81f31e8b107fc576c9
https://doi.org/10.7763/joebm.2015.v3.229
https://doi.org/10.7763/joebm.2015.v3.229
Autor:
Asta Tarute, Rimantas Gatautis
Publikováno v:
Country Experiences in Economic Development, Management and Entrepreneurship ISBN: 9783319463186
Extensive use and adaptation of smartphones, tablets, and other mobile devices determined growing popularity of mobile applications among consumers. The popularity of mobile applications is closely related to the changes of consumer needs and behavio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6cf27285cc6a654d68a9fb59c5ab30f3
https://doi.org/10.1007/978-3-319-46319-3_56
https://doi.org/10.1007/978-3-319-46319-3_56
Autor:
Rita Kuvykaitė, Asta Tarute
Publikováno v:
Procedia - Social and Behavioral Sciences. :654-658
The Marketing Science Institute’s 2014-2016 Research Priorities underline the need for further research in terms of the concept of consumer engagement and emphasize customer the problematics of engagement‘s measurement as a research priority in i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::aae8ee929af3d3970834e77b69333869