Zobrazeno 1 - 9
of 9
pro vyhledávání: '"Arzu Kazaz"'
Autor:
Arzu Kazaz, Burçe Akcan
Publikováno v:
Yeni Medya, Vol 2022, Iss 12, Pp 53-78 (2022)
Oynanabilir reklamlar, reklam metinlerinin oyun mekanikleri kullanılarak oluşturulduğu, reklam söyleminin oyun kuralları ve hikayesi ile iletildiği bir bağlamı imlemektedir. Dijital medyadaki en büyük reklam yatırımı payına sahip alan o
Externí odkaz:
https://doaj.org/article/5e35cbe9ac794c2e83fbaa59a9007af0
Publikováno v:
Selçuk İletişim, Vol 13, Iss 3, Pp 1081-1113 (2020)
Nasyonal Sosyalist Alman İşçi Partisi'nin (NSDAP), 1933 yılında Almanya'da iktidara gelmesinden sonra Naziler, Nazizm ideolojisinin antisemitist fikirlerinin ülke genelinde hakim olmasına çalışmakta, bu amaçla Yahudilere yönelik nefret s
Externí odkaz:
https://doaj.org/article/a013d08aad914348bc65b543686e89e4
Autor:
Arzu Kazaz, Burçe Akcan
Publikováno v:
Erciyes İletişim Dergisi, Vol 7, Iss 2, Pp 1241-1261 (2020)
The problem of this study, which is based on understanding the interactions of children with the brands in digital games, is to understand children’s recognition of the brands in digital games with the variables of the type of advertisement, in-gam
Externí odkaz:
https://doaj.org/article/d39ff5d21d654ca4b2e053bbce53a831
Publikováno v:
Proceedings of The World Conference on Social Sciences. 1:16-25
The concept of femvertising expresses an advertising understanding that highlights women's talents, focuses advertising themes on pro-women messages, and opposes stereotypes in advertisements featuring women. This concept has been developed in respon
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5ec7eba895340fa09a2db70d1d06ec44
https://doi.org/10.33422/worldcss.v1i1.35
https://doi.org/10.33422/worldcss.v1i1.35
Autor:
Evren Günevi USLU, Arzu KAZAZ
Publikováno v:
Turkish Studies-Social Sciences. 17:1007-1021
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::23878b1ee8a753338fbb308f8b4f8132
https://doi.org/10.7827/turkishstudies.62700
https://doi.org/10.7827/turkishstudies.62700
Autor:
Arzu Kazaz, Merve Gençyürek Erdoğan
Publikováno v:
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi. 8:930-960
Advertising activities for food supplement products, which have a fast-growing and competitive market, are highly important in order to achieve target sales success. Individuals may use such supplements to support their self-care without consulting a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8456e22369e927a93dfefe3ca3a7eb8b
https://doi.org/10.19145/e-gifder.722025
https://doi.org/10.19145/e-gifder.722025
Autor:
Burçe Akcan, Arzu Kazaz
Publikováno v:
Erciyes İletişim Dergisi. 7:1241-1261
The problem of this study, which is based on understanding the interactions of children with the brands in digital games, is to understand children’s recognition of the brands in digital games with the variables of the type of advertisement, in-gam
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::68638be0a5f3c2d5a8c0d28f8e063429
https://doi.org/10.17680/erciyesiletisim.706046
https://doi.org/10.17680/erciyesiletisim.706046
Publikováno v:
İNİF E - Dergi.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dda8e6f494eaffbc045795e3cb030164
https://doi.org/10.47107/inifedergi.880181
https://doi.org/10.47107/inifedergi.880181
Publikováno v:
Proceedings of the 23rd International Academic Conference, Venice.
Increasing their effectiveness and audience with each passing day, works of advertisement are today an indispensable way for political parties to express themselves, leave a positive impression on the electorate, and reach potential voters. Without d
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c20d10a6a29a83de6f7d95225a3baf51
https://doi.org/10.20472/iac.2016.023.047
https://doi.org/10.20472/iac.2016.023.047