Zobrazeno 1 - 10
of 117
pro vyhledávání: '"Arpita Khare"'
Publikováno v:
Journal of the Academy of Business and Emerging Markets, Vol 4, Iss 2, Pp 3-18 (2024)
The current study examines consumer-retailer emotional attachment and interpersonal likeability towards word-of-mouth and consequently post-pandemic local store loyalty. Further, the mediating influence of word-of-mouth and information sharing was ex
Externí odkaz:
https://doaj.org/article/7c38403ed65d4963942e59d3837ac2a9
Autor:
Arpita Khare, Meenakshi Handa
Publikováno v:
Innovative Marketing, Vol 5, Iss 4 (2010)
Externí odkaz:
https://doaj.org/article/8c533905e71e46a8bd1deb032ea5e219
Publikováno v:
Innovative Marketing, Vol 5, Iss 3 (2009)
Externí odkaz:
https://doaj.org/article/9333bb243f644a998eb12f4202d04263
Autor:
Arpita Khare, Anshuman Khare
Publikováno v:
Banks and Bank Systems, Vol 3, Iss 1 (2008)
Externí odkaz:
https://doaj.org/article/9205434850a543e6bb9df7e9b1b675ba
Publikováno v:
International Journal of Retail & Distribution Management. 51:713-735
PurposeThe study applied the stimulus–organism–response (S–O–R) framework to investigate the influence of flow elements (e.g. perceived control, concentration and cognitive enjoyment) on artificial intelligence (AI)-enabled e-tail services in
Autor:
Arpita Khare, Pradeep Kautish
Publikováno v:
Journal of Global Marketing. 36:25-41
Autor:
Pradeep Kautish, Arpita Khare
Publikováno v:
Journal of Consumer Marketing. 39:475-487
Purpose This study aims to examine cosmopolitanism, global social identity, green peer and social media on green apparel knowledge and sustainable fashion perception. Further, it explored the mediating effect of green apparel knowledge and sustainabl
Publikováno v:
Journal of Foodservice Business Research. :1-30
Autor:
Shivendra Kumar Pandey, Arpita Khare
Publikováno v:
Journal of Indian Business Research, 2015, Vol. 7, Issue 4, pp. 321-337.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JIBR-06-2014-0042
Publikováno v:
Journal of Fashion Marketing and Management: An International Journal. 26:676-699
PurposeThe study examined the role of collective self-esteem (CSE), online communities, green attitudes and the influence of celebrities on green clothing involvement and consequently its impact on green clothing purchase behavior of Indian consumers