When the New Building Is Finally Ready

Autor: Saur-Amaral, Irina, Aragonez, Teresa, Almeida, Luís Gomes, Correia, Raquel, Cachide, Ricardo

Publikováno v: ICIEMC Proceedings; No 4 (2023): Proceedings of the 7th International Conference on Innovation and Entrepreneurship in Marketing & Consumer Behaviour, June 29-June 30, 2023; 230-239
ICIEMC Proceedings; n.º 4 (2023): Proceedings of the 7th International Conference on Innovation and Entrepreneurship in Marketing & Consumer Behaviour, June 29-June 30, 2023; 230-239

Student satisfaction with the facilities of higher education institutions is known to have a positive impact onto the overall satisfaction with their course. However, different aspects of the facilities are assessed differently, and the satisfaction

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::497eb65a750e4fd61b101dc8c8bf564c

Innovative approaches to teaching and learning: Project Based Learning (PBL) practices for good

Autor: Saur-Amaral, Irina, Aragonez, Teresa, Filipe, Sandra

The main goal of this paper is to describe a specific teaching-learning project implemented in two higher education courses – Bachelor in Marketing and Master in Competitiveness and Business Development, offered at a higher education institution. T

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=od______2292::6f52540d841a47ffad730bec576db125
http://hdl.handle.net/10773/38164

A influência da internet na escolha de um destino turístico

Autor: Aragonez, Teresa

Publikováno v: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Agência para a Sociedade do Conhecimento (UMIC)-FCT-Sociedade da Informação
instacron:RCAAP

O enfoque deste estudo prende-se com a influência das TIC, especialmente da Internet, na escolha de um destino turístico, fruto das constantes inovações das TIC e alterações comportamentais que se têm registado nos consumidores, cada vez mais

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::75c2860498dc0300d5488f1ce735fd76

MARKETING TERRITORIAL: O FUTURO DAS CIDADES SUSTENTÁVEIS E DE SUCESSO. (Portuguese)

Autor: Aragonez, Teresa, Caetano Alves, Gonçalo

Publikováno v: Tourism & Management Studies; 2013 Special Issue, Vol. 1, p316-329, 14p

Estratégia digital: Como aumentar a notoriedade e intenção de compra digital da marca Ameias

Autor: Sousa, Gustavo Cruz Martelo e Caravana

O e-commerce, em Portugal e no mundo, tem demonstrado grandes índices de crescimento, sendo um dos principais produtos em expansão o mercado têxtil, nomeadamente, a roupa. A presente investigação tem o intuito de aumentar a notoriedade e a inten

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=od______1714::982013e23036d72c151641c4772af78d
https://hdl.handle.net/10400.26/41733