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pro vyhledávání: '"Appel, Hugo"'
Autor:
Borgström, Sara, Appel, Hugo
This thesis attempts to sketch what happens in the intersection between crisismanagement, personal brands and self-presentation. Self-branding and the marketisation ofthe individual, is an increasingly common phenomena and the purpose of this thesis
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-341000