Zobrazeno 1 - 10
of 486
pro vyhledávání: '"Appeal to fear"'
Autor:
Vance, Anthony1 anthony@vance.nam, Eargle, David2 dave@daveeargle.com, Eggett, Dennis3 theegg@byu.edu, Straub, Detmar W.4 detmar.straub@temple.edu, Ouimet, Kirk kirk@kirkouimet.com
Publikováno v:
MIS Quarterly. Sep2022, Vol. 46 Issue 3, p1721-1737. 17p. 2 Color Photographs, 1 Diagram, 3 Charts.
Autor:
Li, Ruobing1 (AUTHOR) ruobing.li@stonybrook.edu, Li, Wenbo1 (AUTHOR), Gilbert, Christine1,2 (AUTHOR), Zheng, Xia1 (AUTHOR), Lindenfeld Sher, Laura1 (AUTHOR)
Publikováno v:
Journal of Health Communication. 2024 Suppl 1, Vol. 29, p37-44. 8p.
Autor:
WU, EUGENIA C. (AUTHOR) ecwu@katz.pitt.edu, CUTRIGHT, KEISHA M. (AUTHOR) keisha.cutright@duke.edu
Publikováno v:
Journal of Marketing Research (JMR). Feb2018, Vol. 55 Issue 1, p119-131. 13p. 1 Chart, 4 Graphs.
Publikováno v:
British Journal of Educational Psychology. Jun2022, Vol. 92 Issue 2, p1-17. 17p. 4 Charts, 3 Graphs.
Autor:
Praxmarer-Carus, Sandra1 sandra.praxmarer@unibw.de, Wolkenstoerfer, Stefan1
Publikováno v:
AMA Marketing & Public Policy Academic Conference Proceedings. 2022, Vol. 32, p140-1442. 3p.
Publikováno v:
Journal of Health Communication; 2024, Vol. 29 Issue 8, p524-537, 14p
Autor:
Dean, Dianne1 D.M.Dean@hull.ac.uk
Publikováno v:
Journal of Marketing Management. Nov2005, Vol. 21 Issue 9-10, p1067-1078. 12p.
Autor:
LaTour, Michael S.1, Rotfeld, Herbert J.1
Publikováno v:
Journal of Advertising. Fall97, Vol. 26 Issue 3, p45-59. 15p. 2 Diagrams, 4 Charts.
Autor:
Nicholson, Laura J.1 Laura.nicholson@edgehill.ac.uk, Putwain, David W.2
Publikováno v:
British Journal of Educational Psychology. Sep2020, Vol. 90 Issue 3, p830-847. 18p. 2 Diagrams, 5 Charts.
Publikováno v:
Psychology & Marketing; Jun2024, Vol. 41 Issue 6, p1346-1362, 17p