Zobrazeno 1 - 10
of 40
pro vyhledávání: '"Antonio S. Williams"'
Publikováno v:
Kinesiology Review. 11:323-331
The growth of Sport Management programs in the United States over the past 50 years has sparked debate about where they should reside on college campuses. However, it has also provided significant opportunities for collaboration and integration with
Publikováno v:
International Journal of Sport Communication. 15:85-92
The passing of basketball icon Kobe Bryant at the beginning of 2020 was devastating for many different sporting and cultural communities. However, the plethora of opportunities Bryant left his family, and the management of those entities by his estat
Autor:
Diego Monteiro Gutierrez, Antonio S. Williams, Gustavo Luis Gutierrez, Zack P. Pedersen, Marco Antônio de Almeida
Publikováno v:
International Journal of Sport Communication. 14:591-607
The current investigation uses critical discourse analysis to compare how international media entities portrayed Brazil in the 2014 FIFA World Cup and the 2016 Summer Olympics. The aim of the study was to understand how the specific characteristics o
Publikováno v:
Research Handbook on Sport and COVID-19 ISBN: 9781802207576
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6f2c0447db7573e4b2ceac4e335d3bbe
https://doi.org/10.4337/9781802207576.00024
https://doi.org/10.4337/9781802207576.00024
Publikováno v:
Sport, Business and Management: An International Journal. 11:620-646
PurposeWhile each genre and gender has been revealed as significant moderators for esports gameplay intention, exploring the interaction effects between genre and gender could broaden our understanding of the drivers’ relative effects on esports ga
Autor:
Antonio S. Williams, Sungwook Son
Publikováno v:
International Journal of Sports Marketing and Sponsorship. 23:155-172
PurposeDespite its growth, there has been a lack of investigation on how sport rebranding influences fans and their behaviors. This study sought to examine how a critical aspect of rebranding – logo redesign – influences fans' attitudes toward a
Publikováno v:
International Journal of Sports Marketing and Sponsorship. 23:93-109
PurposeThe purpose of this study is to evaluate the perceived enjoyment that is derived from spectators observing other spectators’ dysfunctional behavior during a game.Design/methodology/approachUsing four forms (i.e. fighting, verbal assault, dis
Publikováno v:
Sport Marketing Quarterly. 30:69-81
Despite sport rebranding becoming an emerging topic for both academia and industry, there has been a limited number of investigations on how sport rebranding influences sport fans. The aim of this study is to investigate how sport rebranding in the f
Publikováno v:
Journal of Global Sport Management. 8:340-360
The purpose of this study was to propose and empirically test a sport spectator behavioral model. The model presented here is a micro-level perspective of value creation in the context of live spor...
Publikováno v:
International Journal of Sport Communication