Zobrazeno 1 - 10
of 34
pro vyhledávání: '"Anton P. Fenik"'
Publikováno v:
Journal of Marketing Management. 36:727-761
New product development (NPD) speed is an important concern for firms in today’s fast-paced economy. While existing literature has focused on continuous NPD speed improvements, this paper explores ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1b5d995b5637d8bed5159f4fcfa65c4c
https://doi.org/10.1080/0267257x.2020.1741428
https://doi.org/10.1080/0267257x.2020.1741428
Publikováno v:
Journal of Transportation Management. 30:25-42
Over the last two years blockchain technology has presented itself as a potential digital transformation that could disrupt and revitalize many business models. However, this digital transformation is still new and many companies grapple with possibl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::89f0aeb73c9b762d24a53940748f5088
https://doi.org/10.22237/jotm/1577855040
https://doi.org/10.22237/jotm/1577855040
Publikováno v:
Journal of Marketing Management. 36:1-29
This research examines how relational factors, such as monitoring, relative alliance identity (RAI), and trust, influence opportunism and, consequently, alliance performance. The authors suggest th...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b842b483d2af0e6287371762ec86aa43
https://doi.org/10.1080/0267257x.2019.1684975
https://doi.org/10.1080/0267257x.2019.1684975
Publikováno v:
Marketing Opportunities and Challenges in a Changing Global Marketplace ISBN: 9783030391645
Decision-making literature heavily relies on the plan first execute second framework where project employees allocate time to plan and utilize time effectively to execute the plan (Wind and Mahayan 1997). More recent studies point out today’s time-
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5467b21ed8239e2f8e7c69107ab5cb82
https://doi.org/10.1007/978-3-030-39165-2_186
https://doi.org/10.1007/978-3-030-39165-2_186
Autor:
Anton P. Fenik, Jonathan M. Koomen
Publikováno v:
International Journal of Automation and Logistics. 3:137
A disruptive digital transformation in the transportation industry recently arrived in the form of an electronic logging devices (ELDs), which serves to replace paper and pen logging of driving hours. The government mandate went into effect in Decemb
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::b38e387819856eb923c31555be9dac3b
https://doi.org/10.1504/ijal.2021.112767
https://doi.org/10.1504/ijal.2021.112767
Publikováno v:
Journal of International Marketing. 24:40-61
Country-of-origin research has provided inconsistent findings about how the country of manufacture (COM) affects brand image evaluations. The authors examine how the COM, vertical line extension (VLE) type, and brand concept interactively affect bran
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c7b6c23aaa6a466f5b36df656ccad7bf
https://doi.org/10.1509/jim.15.0055
https://doi.org/10.1509/jim.15.0055
Publikováno v:
Journal of Business Research. 67:2403-2410
The formation of R&D alliances has become an increasingly popular way to achieve improved innovation outcomes. However, R&D alliances face high failure rates due to the dual nature, cooperation and competition, of what can be a very challenging inter
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::73b094c1b794b048385ca81de2ef8289
https://doi.org/10.1016/j.jbusres.2014.02.007
https://doi.org/10.1016/j.jbusres.2014.02.007
Autor:
Jin, Jason Lu1 jinlu2014@gmail.com, Zhou, Kevin Zheng2 jinlu2014@gmail.com
Publikováno v:
Journal of International Marketing. Dec2021, Vol. 29 Issue 4, p1-21. 21p. 1 Diagram, 5 Charts, 1 Graph.
Autor:
Griffith, David A.1 dgriffith@mays.tamu.edu, Dean, Tereza2 tdean@bsu.edu, Hoppner, Jessica J.3 jhoppner@gmu.edu
Publikováno v:
Journal of International Marketing. Sep2021, Vol. 29 Issue 3, p23-42. 20p. 12 Charts.
Autor:
Barbarossa, Camilla c.barbarossa@tbs-education.fr, Mandler, Timo
Publikováno v:
Journal of International Marketing. Jun2021, Vol. 29 Issue 2, p26-44. 19p. 1 Diagram, 4 Charts, 1 Graph.