Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Anticipated and post-purchase regret"'
Publikováno v:
European Journal of Management and Business Economics, 2019, Vol. 29, Issue 1, pp. 54-83.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJMBE-02-2018-0035
Publikováno v:
European Journal of Management and Business Economics. 29:54-83
Purpose The purpose of this paper is to study the drivers of service provider switching intention other than satisfaction and, additionally, analyse the moderating role of the type of service (utilitarian vs hedonic). Specifically, the authors study
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::3fcb33a20f64e5bb85c94cafc3e0a800
https://doi.org/10.1108/ejmbe-02-2018-0035
https://doi.org/10.1108/ejmbe-02-2018-0035