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pro vyhledávání: '"Anthony Alland Bowie"'
Autor:
Robert L. Harrison, Thaweephan Leingpibul, Scott Cowley, JoAnn L. Atkin, Mushtaq Luqmani, Robert G. Samples, Hu Xie, Bruce G. Ferrin, Anthony Alland Bowie, Zahir A. Quraeshi, Marcellis M. Zondag, Zahida Luqmani, Kelley O'Reilly, James A. Eckert, Alhassan G. Mumuni, Karen M. Lancendorfer, Ann Veeck
Publikováno v:
Journal of Marketing Education. 44:85-99
Many business colleges offer specialized marketing majors in addition to the general marketing major. Given the extra resources needed to maintain multiple majors, in a time when higher education budgets are being strained, a need exists to understan
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bd4b964984667c54e574150831a3284e
https://doi.org/10.1177/02734753211028888
https://doi.org/10.1177/02734753211028888
