Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Anna S. Varibrusova"'
Autor:
Tetiana M. Melnyk, Anna S. Varibrusova
Publikováno v:
Management Science Letters, Vol 9, Iss 10, Pp 1675-1700 (2019)
At present, the global community uses a variety of indicators to assess the national brand and determine the country’s position relative to others’: Brand Finance’s Country Brand Index, Future-Brand’s Country Brand Index, Anholt’s Nation Br
Externí odkaz:
https://doaj.org/article/2c8359bee950483ba165535ba554fd97
Autor:
Oksana Avdan, Anatolii Mazaraki, Tetiana Tkachenko, Tetiana Melnyk, Alexander Hladkyi, Anna Prysiazhnyuk, Anna S. Varibrusova, Kateryna Kandahura, Julia Zabaldina, Oleh Hryhorenko, Galyna Piatnytska, Liudmyla Lukashova, Tetiana Dupliak, Serhii Bai, Svitlana Melnychenko
The monograph is devoted to theoretical, methodological and practical issues of Ukraine’s nation brand formation in the context of global competition. The public administration mechanisms in building the relations of the authorities with the public
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c1bf018555933fd2e96a919bc7a9d1f5
http://eprints.rclis.org/42513/
http://eprints.rclis.org/42513/
