Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Anna Kondak"'
Publikováno v:
ISPRS International Journal of Geo-Information, Vol 12, Iss 4, p 164 (2023)
Despite the already advanced work on the construction of jurisdictional 3D cadastre models in many parts of the world and the technical feasibility of building very detailed 3D models of cities, relatively few specialists have focused on the aspects
Externí odkaz:
https://doaj.org/article/129b1c2c30df419ca124ccfefdd36f02
Publikováno v:
Polityki Europejskie, Finanse i Marketing, Iss 23(72) (2020)
The primary objective of the paper is to discuss examples of sharing transport services in the Polish market as manifestations of the application of the idea of the sharing economy by contemporary consumers. Based on the essence of the considered con
Externí odkaz:
https://doaj.org/article/374db1acdd60475f9d73bd80301c13ff
Sustainable Marketing and the Circular Economy in Poland outlines the specific challenges around formulating an organisation's marketing strategy in line with the circular economy (CE) framework.This book helps to solve the problem of ineffective pro
Publikováno v:
Polityki Europejskie, Finanse i Marketing, Iss 23(72) (2020)
The primary objective of the paper is to discuss examples of sharing transport services in the Polish market as manifestations of the application of the idea of the sharing economy by contemporary consumers. Based on the essence of the considered con
Publikováno v:
Marketing i Zarządzanie. 53:189-205
Celem artykulu jest przyblizenie marketingu wirusowego (ang. viral marketing) oraz określenie jego miejsca i roli w zarządzaniu wspolczesnymi organizacjami. Przeprowadzono studia literaturowe, dokonano przeglądu dostepnych opracowan i raportow ora
Publikováno v:
Marketing i Zarządzanie. 54:89-101
In the current new economic reality, the marketing experts can and should use internet as the powerful information and communication, as well as sales channel. The article aims at providing an overview of viral marketing communication related to the
Autor:
Beata Tarczydło, Anna Kondak
Publikováno v:
Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie. 18:95-106
The main goal of this article was to present whether and what kind of values might resulted from communication with stakeholders via personal blog. Starting from a description of the personal blog and its potential stakeholders, there was a specifici
Autor:
Beata Tarczydło, Anna Kondak
Publikováno v:
Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie. 18:119
The purpose of the discussions and research undertaken was to bring the generation problem closer values (and the attempt to identify their types) for the stakeholders resulting from the use of a corporate blog. It was necessary to conduct detailed l