Výsledky vyhledávání - "Angelo Riviezzo"

Akademický článek

Una storia, tanti modi di raccontarla. Una nuova proposta di definizione dell’heritage marketing mix / One story, so many ways to narrate it. A new proposal for the definition of the heritage marketing mix

Autor: Antonella Garofano, Angelo Riviezzo, Maria Rosaria Napolitano

Publikováno v: Il Capitale Culturale: Studies on the Value of Cultural Heritage, Vol 0, Iss 10, Pp 125-146 (2020)

L’obiettivo del lavoro è proporre una precisa categorizzazione dei molteplici strumenti utilizzabili, nell’ambito di una strategia di heritage marketing, per gestire in termini manageriali la narrazione della storia dell’impresa e dei suoi pro

Externí odkaz: https://doaj.org/article/574cd103e0e9489bb50c06ad966ae42b

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Akademický článek

'Il tempo è lo specchio dell’eternità'. Strategie e strumenti di heritage marketing nelle imprese longeve italiane / 'Il tempo è lo specchio dell’eternità' (Time is the mirror of eternity). Heritage marketing strategies and tools In Italian long-lived firms

Autor: Angelo Riviezzo, Antonella Garofano, Maria Rosaria Napolitano

Publikováno v: Il Capitale Culturale: Studies on the Value of Cultural Heritage, Vol 0, Iss 13, Pp 497-523 (2016)

Il lavoro mira a indagare l’effettivo grado di utilizzo da parte delle imprese longeve italiane dei molteplici strumenti potenzialmente a disposizione per valorizzare in chiave strategica il proprio vissuto storico. A tal fi ne, si propone una sist

Externí odkaz: https://doaj.org/article/b5e5b97a3fea4426b70094b74711b6f1

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It is worth a visit! Website quality and visitors’ intentions in the context of corporate museums: a multimethod approach

Autor: Michela C. Mason, Gioele Zamparo, Angelo Riviezzo, M. R. Napolitano

Publikováno v: Current Issues in Tourism. 25:3027-3041

Over the last years, the use of technology has become a crucial part of a visitor’s experience in a cultural context. This proved to be even more important in the last months when the Covid-19 pand...

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::eda75bdb1b8a34a38044263f3c8c0b67
https://doi.org/10.1080/13683500.2021.1978947

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Uncovering the worth of the past: the relationship between corporate museums' strategic orientation and dual performance

Autor: Angelo Riviezzo, Michela Cesarina Mason, Antonella Garofano, Maria Rosaria Napolitano

PurposeThe main aim of the study is to empirically investigate the relationship between strategic orientation and a dual conceptualization of performance (i.e. non-economic performance and economic performance) in the research context of corporate mu

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::94d995d460dfce76a5aa20af4a79a03b
http://hdl.handle.net/11390/1217809

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Industrial tourism as a new opportunity of cultural tourism development in the post-pandemic era

Autor: Antonella Garofano, Angelo Riviezzo, Maria Rosaria Napolitano

Publikováno v: Contributions to Management Science ISBN: 9783031141201

The main aim of the present chapter is to provide an exhaustive theoretical framework of the industrial tourism phenomenon, deepening its various definitions and manifestations. At the same time, we discuss some best practices and experiences of indu

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4c2e35ac29f585987bca0b9c3ee70149
http://hdl.handle.net/11367/109197

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European universities seeking entrepreneurial paths: the moderating effect of contextual variables on the entrepreneurial orientation-performance relationship

Autor: Maria Napolitano, Floriana Fusco, Francisco Liñán, Susana Correia Santos, Angelo Riviezzo

Publikováno v: Technological Forecasting and Social Change. 141:232-248

This study explores the relationship between the entrepreneurial orientation of university departments and their entrepreneurial performance, in terms of academic entrepreneurship (spin-offs) and knowledge transfer (patents) outcomes. Moreover, we in

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::61f51de355a0ba7f334521b41e2d59a4
https://doi.org/10.1016/j.techfore.2018.10.011

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Italian corporate museums as industrial tourism destinations: А segmentation study based on strategic orientation

Autor: Angelo Riviezzo, Antonella Garofano, Michela Mason, Maria Napolitano

The main aim of this study is to propose a segmentation of Italian corporate museums, based on their strategic orientation and their actual willingness to cooperate with other local stakeholders in order to enhance industrial tourism in the area. The

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d145990756a293179df82d5db090ce68
https://hdl.handle.net/11390/1208702

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