Zobrazeno 1 - 10
of 40
pro vyhledávání: '"Angelika, Dimoka"'
Publikováno v:
In Journal of Retailing and Consumer Services May 2021 60
Publikováno v:
Judgment and Decision Making, Vol 14, Pp 470-487 (2019)
Anchoring has been shown to influence numeric judgments in various domains, including preferential judgment tasks. Whereas many studies and a recent Many Labs project have shown robust effects in classic anchoring tasks, studies of anchoring effects
Externí odkaz:
https://doaj.org/article/936066f6a81d4e44987fea134d3451d4
Autor:
Carlos J. S. Lourenço, Giuliana Isabella, Willem Verbeke, Khoi Vo, Angelika Dimoka, Richard P. Bagozzi
Publikováno v:
Psychology and Marketing, 40(1), 209-233. Wiley-Liss Inc.
We propose that the positive effect of coming-of-age songs on ad effectiveness arises from a mediation process where the music-evoked interpersonal memories of growing up stored in the brain and their accompanying emotions inevitably play a role, but
Publikováno v:
International Journal of Human-Computer Studies. 133:56-70
Recommendation agents (or decision aids) are prevalent in technology-mediated environments. Evidence suggests that people prefer to interact with anthropomorphic recommendation agents with human-like interfaces (avatars) that are demographically simi
Publikováno v:
Journal of Interactive Marketing. 47:159-180
The growth of online transactions coupled with the worldwide expansion of Internet-based information exchange has triggered fear, distrust and risk among online consumers. Despite the well-proven benefits to retailers when they include assurance serv
Publikováno v:
Information Systems Frontiers. 21:735-742
Behavioral research in information systems employing quantitative methods has traditionally relied on mainly survey-based approaches to gather subjective user data. With new advances in technology such as mobile computing, wearable devices, and socia
Autor:
Adriane B. Randolph, Angelika Dimoka, Alan R. Dennis, Raymond R. Panko, Ofir Turel, Allen S. Lee, Randall K. Minas
Publikováno v:
Communications of the Association for Information Systems. :907-917
The use of neurophysiological tools in the information systems domain has received increased attention over the last decade. The Hawaii International Conference on System Sciences has helped provide a home for rigorously exploring such work through r
Publikováno v:
Journal of Business Research. 81:203-211
Consumers make purchasing decisions every day. This paper investigates perceptions of justice and price unfairness, where the product (hedonic vs. utilitarian) is presented either in a more abstract (verbal) or a more concrete (photo) way in a contex
Publikováno v:
Journal of Information Technology. 31:257-264
The relative importance of context and generalizability (or particularism and universalism) has long been debated in scientific research. Recently, Davison and Martinsons raised valid concerns about the possibility of false universalism in IS researc
Publikováno v:
SSRN Electronic Journal.
The exponential growth in digital media has recently challenged the value of print media in the overall marketing mix. Across three studies, the authors evaluate the relative effectiveness of print ads versus digital ads. In Study 1, using eye tracki