Zobrazeno 1 - 2
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pro vyhledávání: '"Andrew Heavens"'
Publikováno v:
The Marketing Review. 19:17-28
A crisis presents a severe challenge for every company, particularly, when it has ethical implications. Previous research has shown how the presentation of a crisis in the media can negatively affect corporate image. After surviving such a crisis, it
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3565395ca4a47c71601ee9a26b1c62f9
https://doi.org/10.1362/146934719x15633618140756
https://doi.org/10.1362/146934719x15633618140756
Autor:
Andrew Heavens
'Extraordinary and thrilling... This story should be known to every man, woman and child'- Lemn Sissay In 1868, British troops charged into the mountain empire of Ethiopia, stormed the citadel of its monarch Tewodros II and grabbed piles of his treas
