Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Andreea Valentina Busila"'
Autor:
Nicoleta CRISTACHE, Irina Olimpia SUSANU, Andreea Valentina BUSILA, Ciprian MATIS, Oana PRICOPOAIA
Publikováno v:
Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics, Vol 28, Iss 1, Pp 111-122 (2022)
Marketing based on stimulating customers' senses is used mainly in luxury brand stores, which often position sensations above the product itself. The atmosphere present at the point of sale has become one of the main attributes for brand choice and l
Externí odkaz:
https://doaj.org/article/5a4bf4ae37644dcb83cc8cdfcabe6f05
Publikováno v:
Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics, Vol 27, Iss 3, Pp 141-148 (2021)
The expansion of the concept of innovation is generated both by changes in the pace and lifestyle of individuals and especially by the dynamics of digital technology. Digital technology has become more widespread, contributing greatly to the developm
Externí odkaz:
https://doaj.org/article/48c03b7a38e0461881ae4edafd7ccd6c
Publikováno v:
Technological Forecasting and Social Change. 190:122403
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0c8b096ce0968616a63edbf0aee856d4
https://doi.org/10.1016/j.techfore.2023.122403
https://doi.org/10.1016/j.techfore.2023.122403