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pro vyhledávání: '"Andrea Alexandra Paca Quispillo"'
Autor:
Andrea Alexandra Paca Quispillo, Diana Lisbeth Guevara Narváez, Jorge Antonio Vasco Vasco, Carlos Fernando Veloz Navarrete
Publikováno v:
ESPOCH Congresses: The Ecuadorian Journal of S.T.E.A.M..
Olfactory marketing is a current trend that arises from sensory marketing and neuromarketing, which creates sensory experiences through smell, with certain aromas within the points of sale, in order to influence a consumer’s association toward a pr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2c12276f42e4337eb71491698893ecd3
https://doi.org/10.18502/espoch.v2i2.11601
https://doi.org/10.18502/espoch.v2i2.11601
