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pro vyhledávání: '"Ana Koncanina"'
Publikováno v:
Inžinerinė ekonomika [Engineering Economics]. 2019, 30 (1), p. 94-102.
There is no doubt that loyalty is one of the most frequently explored topics, however, the loyalty in the business-to-business market is explored quite rarely. This is also true about the research of the loyalty forming constructs: it is unclear if t