Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Ana Iris Tomás Vasconcelos"'
Autor:
Ana Iris Tomás Vasconcelos, Diego de Queiroz Machado, Silvio Romero de Almeida, Danielle Miranda de Oliveira Arruda, Fátima Regina Ney Matos
Publikováno v:
Revista Brasileira de Pesquisa em Turismo, Vol 9, Iss 1, Pp 138-155 (2015)
Studies on brand and consumer experience gained emphasis from the twentieth century, however the relationship between these themes still has gaps. Therefore, this study examines the role of consumer experiences in building the brand image through the
Externí odkaz:
https://doaj.org/article/3de1be635d3c4860821569285e186a44
Autor:
Danielle Miranda de Oliveira Arruda, Ana Iris Tomás Vasconcelos, Silvio Romero de Almeida, Diego de Queiroz Machado, Fátima Regina Ney Matos
Publikováno v:
Revista Brasileira de Pesquisa em Turismo. 9:138-155
O presente estudo analisa o papel das experiências de consumo na construção da imagem das marcas, a partir da identificação dos pensamentos, sentimentos e ações oriundas das experiências de consumo com as companhias aéreas, e dos tipos de as
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ab212882aa75c230a0c024dc075a45ee
https://doi.org/10.7784/rbtur.v9i1.745
https://doi.org/10.7784/rbtur.v9i1.745
Autor:
Ana Íris Tomás Vasconcelos, Editinete André da Rocha Garcia, Cora Franklina Carmo Furtado, José Ednilson de Oliveira Cabral
Publikováno v:
Desenvolvimento e Meio Ambiente, Vol 36, Pp 73-93 (2016)
The study aimed to determine the contribution of Joint Venturer for Economic Reforestation (Reflorestamento Econômico Consorciado e Adensado, RECA), which is an agroforestry system, organized in communities which produce peach palm, Brazil nut, cupu
Externí odkaz:
https://doaj.org/article/adb3eb6b21484733ae3e41bf68743ec0