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Publikováno v:
Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319131467
The purpose of this study was to research possible conclusions from hypotheses based on the belief that idealized advertising images force young women to compare their attractiveness to ads which tends to lead to feelings of negative self-worth. Thes
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f3b87525b34c6ccc322b7e6636c8c376
https://doi.org/10.1007/978-3-319-13147-4_4
https://doi.org/10.1007/978-3-319-13147-4_4