Zobrazeno 1 - 10
of 43
pro vyhledávání: '"Amit Pazgal"'
Publikováno v:
Customer Needs and Solutions. 9:66-73
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6645e65b1727080db86e636758451add
https://doi.org/10.1007/s40547-022-00130-7
https://doi.org/10.1007/s40547-022-00130-7
Publikováno v:
Journal of Economics & Management Strategy. 31:356-368
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4197518256f192608708610ebddcee3d
https://doi.org/10.1111/jems.12463
https://doi.org/10.1111/jems.12463
Autor:
Amit Pazgal, Yuanfang Lin
Publikováno v:
Marketing Letters. 32:363-377
This paper investigates the competitive rationale for firms to invest in marketing activities aiming to enhance valuation and achieve differentiation and competitive advantage, while carrying the strategic risks of causing unintended negative consequ
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::da44438b0e04b753637e0b46cbc87c70
https://doi.org/10.1007/s11002-021-09567-7
https://doi.org/10.1007/s11002-021-09567-7
Publikováno v:
International Journal of Research in Marketing. 38:50-69
This paper offers insight as to why the average profitability of firms in categories characterized by innovation is high and a rationale for empirical evidence that firms with basic products in innovative categories often exhibit higher profitability
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::281da7ce0ab970da11a595935fdf8424
https://doi.org/10.1016/j.ijresmar.2020.05.001
https://doi.org/10.1016/j.ijresmar.2020.05.001
Autor:
Amit Pazgal, Xueying Liu
Publikováno v:
Customer Needs and Solutions. 7:62-73
Gray markets, the selling of genuine products via unauthorized channels, have grown in importance for both manufacturers and retailers and have thus been studied extensively since the 1980s. Recently, consumers have shown a greater willingness to pat
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8cecae726cf131a54355de72f6efb553
https://doi.org/10.1007/s40547-020-00105-6
https://doi.org/10.1007/s40547-020-00105-6
Autor:
Amit Pazgal, Dinah Cohen-Vernik
Publikováno v:
Journal of Retailing. 93:507-526
Have you ever purchased an item only to notice a short while later that its price was reduced? Many retailers offer to refund customers the full price difference as long as the discount occurred within a short period of time after the original purcha
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1a4707586855e5f99bcaefa3f74b2089
https://doi.org/10.1016/j.jretai.2017.08.002
https://doi.org/10.1016/j.jretai.2017.08.002
Publikováno v:
International Journal of Research in Marketing. 33:107-122
Despite conventional wisdom that firm profits decrease with competitive entry, the empirical literature finds a number of situations where the entry of an equivalent-quality competitor into a market led to higher profits for the incumbents. Our paper
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d5d96e76f62fbdf0eaba5c607682050e
https://doi.org/10.1016/j.ijresmar.2015.08.002
https://doi.org/10.1016/j.ijresmar.2015.08.002
Publikováno v:
Academy of Management Proceedings. 2020:17784
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::413305583940bd98486a14efc1cc7a10
https://doi.org/10.5465/ambpp.2020.17784abstract
https://doi.org/10.5465/ambpp.2020.17784abstract
Publikováno v:
SSRN Electronic Journal.
In this study, we demonstrate empirical evidence supporting the game theoretic argument that the presence of online reviews can curtail branded firms' quality advantage over independent firms due to signaling in experience good markets. Exploiting he
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b9bfdf5dc7347bd4513fa0bb4668a9c2
https://doi.org/10.2139/ssrn.3238510
https://doi.org/10.2139/ssrn.3238510
Autor:
Yuanfang Lin, Amit Pazgal
Publikováno v:
Customer Needs and Solutions. 3:94-103
This paper investigates information provision and pricing decisions by vertically differentiated firms sequentially entering a market where consumers face uncertainty about the quality of the new product offering as well as their own preferences or w
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e2c6a5d40e252d2e4994ca5e3f559ed5
https://doi.org/10.1007/s40547-015-0061-0
https://doi.org/10.1007/s40547-015-0061-0