Zobrazeno 1 - 10
of 16
pro vyhledávání: '"Amir Dabirian"'
Autor:
Amir Dabirian, Hoda Diba
Publikováno v:
IT Professional. 24:8-13
Publikováno v:
IT Professional. 24:9-14
Autor:
Amir Dabirian
Publikováno v:
IT Professional. 23:12-16
Employer branding is recognized as an important strategy for businesses.1 An employer brand describes a firm's reputation as a place to work and its value proposition to current and potential employees.2 Employer branding encompasses a firm's effort
Publikováno v:
IT Professional. 23:106-111
The world of information technology is buzzing around the possibilities that quantum computers might open up for organizations. But what are quantum computers and what could be their business potential, eventually? Part of why quantum computers are s
Publikováno v:
IT Professional, 22, 90-99
IT Professional, 22, 5, pp. 90-99
IT Professional, 22, 5, pp. 90-99
Item does not contain fulltext Advances in artificial intelligence and deep neural networks have led to a rise in synthetic media, i.e., automatically and artificially generated or manipulated photo, audio, and video content. Synthetic media today is
Publikováno v:
Journal of Business & Industrial Marketing. 34:1403-1409
Purpose The purpose of this paper is to develop an instrument to measure employer branding in the information age. Firms increasingly migrate from matter-intensive business models to information-intensive models, where value lies in information rathe
Publikováno v:
IT Professional. 21:82-89
Attracting and retaining IT talent remains challenging for IT executives. The limited supply of highly skilled candidates, combined with high workforce mobility, results in considerable hiring, training, and developing costs. To help IT employers ove
Purpose The purpose of this paper is to introduce, apply and compare how artificial intelligence (AI), and specifically the IBM Watson system, can be used for content analysis in marketing research relative to manual and computer-aided (non-AI) appro
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0449fd1464c0f27f06c03a6f14be93b2
https://irep.ntu.ac.uk/id/eprint/37891/1/15029_Lee.pdf
https://irep.ntu.ac.uk/id/eprint/37891/1/15029_Lee.pdf
Publikováno v:
Online Information Review. 41:1064-1075
Purpose Online brand communities provide a wealth of insights about how consumers perceive and talk about a brand, rather than what the firm communicates about the brand. The purpose of this paper is to understand whether the brand personality of an
Publikováno v:
Business Horizons. 60:197-205
The benefits provided by employment and identified with a specific employing company are referred to as employer branding. We argue that when employees use IT to share and access work-related experiences openly across organizations, their expectation