Výsledky vyhledávání - "Alyssa C. Adamson"

What Inspired That Tweet: A Comparative Analysis of Official and Stakeholder-Enacted Crisis Responses During the Urban Meyer/Zach Smith Scandal

Autor: Kenon A. Brown, Brian C. Britt, Natalie Brown-Devlin, Alyssa C. Adamson

Publikováno v: Communication & Sport. 11:265-287

This study investigated the relationship between stakeholder enacted crisis communication and organizational crisis response. Through textual analysis, the reputation repair strategies that head coach Urban Meyer utilized in his four public statement

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::d6665a7506bcde5d433b974990f19082
https://doi.org/10.1177/2167479521989308

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Can Social Media Listening Platforms’ Artificial Intelligence Be Trusted? Examining the Accuracy of Crimson Hexagon’s (Now Brandwatch Consumer Research’s) AI-Driven Analyses

Autor: Brian C. Britt, Stephen W. Rush, William Evans, Alyssa C. Adamson, Jameson L. Hayes, Nathan A. Towery

Publikováno v: Journal of Advertising. 50:81-91

Practitioners and scholars increasingly employ social media listening platforms (SMLPs) driven by artificial intelligence (AI) to extract actionable insights from large amounts of social media data...

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::047998004d2e57b8fab6699b00b07273
https://doi.org/10.1080/00913367.2020.1809576

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Applying Situational Crisis Communication Theory to Sports: Investigating the Impact of Athlete Reputational Crises on Team Perception

Autor: Alyssa C. Adamson, Bumsoo Park, Kenon A. Brown

Publikováno v: Journal of Global Sport Management. 5:202-222

The purpose of this study is to empirically examine key factors (i.e. the type of athlete transgression, the team’s history with athlete transgression) within the SCCT framework in a sports context...

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::054226f56027cc7297a0ac392895e604
https://doi.org/10.1080/24704067.2019.1604077

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