Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Alla Zlenko"'
Publikováno v:
Фінансово-кредитна діяльність: проблеми теорії та практики, Vol 4, Iss 57 (2024)
The paradigm shift within the administrative framework of domestic higher education institutions (universities) towards marketing management necessitates the incorporation of innovative methodologies in relation to their positioning, branding, and br
Externí odkaz:
https://doaj.org/article/503d45b47b674761a8d2eb2625099457
Autor:
Alla Zlenko, Oksana Lutsyk
Publikováno v:
Економічний вісник університету, Iss 53, Pp 72-75 (2022)
The purpose of the article is to study the importance of the trademark as one of the most important components of the overall marketing strategy of the development of a modern enterprise. Analysis of recent research and publications. Domestic authors
Externí odkaz:
https://doaj.org/article/b8d39cbe7ce343ec8b482d772401ba3b
Autor:
Alla Zlenko, Elena Isaikina
Publikováno v:
Економічний вісник університету, Iss 47, Pp 52-59 (2020)
The need to form a team may arise in different situations of organization development. Rapid changes in both politics and business pose a number of challenges related to team building. Most often there is a request for the formation of operational te
Externí odkaz:
https://doaj.org/article/ccd481171e5e4dc7839e8789b944bd3b
Autor:
Alla Zlenko, Оlena Isaikina
Publikováno v:
Економічний вісник університету, Iss 46, Pp 115-127 (2020)
Relevance of the research topic. In the conditions of systemic restructuring of the economy of Ukraine in the direction of its adaptation to world standards, one of the integral components of the successful functioning of modern business is the devel
Externí odkaz:
https://doaj.org/article/d6d8b9f02b064dbcb0b9084eab962fc0
Publikováno v:
Економічний вісник університету, Iss 40, Pp 77-85 (2019)
Relevance of research topic. Modern business conditions help to consider the concept of «corporate culture» as one of the main elements of staff management system. The corporate culture is of great importance today as a set of features that determi
Externí odkaz:
https://doaj.org/article/eea7c5b7193a4d909a1fd674e1f698ca
Publikováno v:
Економічний вісник університету, Iss 37/1, Pp 75-84 (2018)
The meaning of the word «recruiting» comes from French «recruit», «to recruit», that is to take someone, to enlist, to recruit by someone, to take on service for pay. Today, so in abbreviated form call search and recruitment of qualified specia
Externí odkaz:
https://doaj.org/article/2247cfe1f6bc48efb33babe8cddbe96a
Publikováno v:
Економічний вісник університету, Iss 34/1, Pp 7-15 (2017)
The development of competition between education al establishment surge them to take an active market position, improve the quality of educational services, explore the demand on educational products and needs of labor market. High demands of educati
Externí odkaz:
https://doaj.org/article/1c3f8f7470d246a3baf6e3edcc485f34
Autor:
Alla Zlenko, Elena Isaykina
Publikováno v:
Економічний вісник університету, Iss 31/1, Pp 56-63 (2016)
Communications are complicated processes, that cover several interrelated stages, each of which is important for understanding of addressee the essence of the sent message. If one ignore some rules of submitting of the information, its content may be
Externí odkaz:
https://doaj.org/article/70e2fce4cbce418ebeca986240078ae7
Publikováno v:
RIVISTA DI STUDI SULLA SOSTENIBILITA'. 12:397-413
The relevance of the study is conditioned by the fact that despite the variety of issues, the focus of personnel management is on a person who is considered a spe-cial element of the organisation, an entity with a unique resource of widely under-stoo
Autor:
Oksana Lutsyk, Alla Zlenko
Publikováno v:
University Economic Bulletin. :72-75
The purpose of the article is to study the importance of the trademark as one of the most important components of the overall marketing strategy of the development of a modern enterprise. Analysis of recent research and publications. Domestic authors