Digital Marketing and Fast-Food Intake in the UAE: The Role of Firm-Generated Content among Adult Consumers.

Autor: Ali-Alsaadi AA; Department of Statistics, Econometrics, Operations Research, Business Organization and Applied Economics, Faculty of Law, Business and Economic Sciences, University of Cordoba, 14071 Cordoba, Spain., Cabeza-Ramírez LJ; Department of Statistics, Econometrics, Operations Research, Business Organization and Applied Economics, Faculty of Law, Business and Economic Sciences, University of Cordoba, 14071 Cordoba, Spain., Sántos-Roldán L; Department of Statistics, Econometrics, Operations Research, Business Organization and Applied Economics, Faculty of Law, Business and Economic Sciences, University of Cordoba, 14071 Cordoba, Spain., Loor-Zambrano HY; Facultad de Ciencias Administrativas y Económicas, Universidad Técnica de Manabí (UTM), Portoviejo 130105, Manabí, Ecuador.

Publikováno v: Foods (Basel, Switzerland) [Foods] 2023 Nov 10; Vol. 12 (22). Date of Electronic Publication: 2023 Nov 10.