Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Alexander Vuylsteke"'
Publikováno v:
Journal of Interactive Marketing. 24:309-331
Internet adoption in China is booming and purchasing power is growing steadily. Increasing numbers of Chinese turn to the Internet to search for information prior to a purchase. Based on 32 h of interviews with students and business professionals in
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ee990ca9431644a660351e4669b15edc
https://doi.org/10.1016/j.intmar.2010.02.010
https://doi.org/10.1016/j.intmar.2010.02.010
Autor:
Alexander Vuylsteke, Simon Fraser
Publikováno v:
First Monday; Volume 16, Number 9-5 September 2011
E-commerce promises benefits for businesses in developed and developing countries, such as the ability to reach new international markets. However, merely adopting e-commerce will not produce these benefits. Industry structure plays a powerful role i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1f9e37c9fadbbd67ac9519fadc8f8cf8
https://doi.org/10.5210/fm.v16i9.3377
https://doi.org/10.5210/fm.v16i9.3377