Výsledky vyhledávání - "Akhtiar Hussain Shar"

A mediation analysis of social media marketing between the relationship of entrepreneurial marketing strategies and the performance of small & medium enterprises in Pakistan

Autor: Zulfiqar Ali Rajper, Akhtiar Hussain Shar, Ghulam Akbar Khaskheli, Raja Sajid Hussain, Qamar Abbas Mangi

Publikováno v: Indian Journal of Science and Technology. 13:2024-2034

Objectives: The main focus of this study is to find the role of social media marketing between the relationship of entrepreneurial marketing strategies and Performance of Small and medium enterprises (SMEs) in Pakistan. This research will answer the

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::2c10d17a91e156603d6675053a8694a1
https://doi.org/10.17485/ijst/v13i29.1035

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Intervening analysis of internet marketing between the relationship of brand awareness and online purchase decision of mobile products among the students of Heis in Pakistan

Autor: Hassan Jawad Soomro, Awais Khan Jumani, Akhtiar Hussain Shar, Ghulam Akbar Khaskheli

Publikováno v: Indian Journal of Science and Technology. 13:1535-1545

Objectives: This study has investigated the role of internet marketing to build brand awareness which definitely leads a quick purchase decision. The main objective of the study was to investigate the components of brand awareness which directly cann

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::234b61d7b4ca4cdb837af89ed7ef1519
https://doi.org/10.17485/ijst/v13i15.39

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