Výsledky vyhledávání - "Akbar Ariadi"

PENGARUH BRAND AWARENESS, BRAND LOYALTY, PERCEIVED QUALITY, BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (Studi Konsumen Sepeda Motor Matic Honda Scoopy Pada Dealer Honda Di Kota Banjarmasin)

Autor: Akbar Ariadi, Meina Wulansari Yusniar, Ahmad Rifani

Publikováno v: JWM: Jurnal Wawasan Manajemen, Vol 7, Iss 3, Pp 252-268 (2020)

This research was aimed at examining and analyzing the effect of brand awareness, brand loyalty, perceived quality, brand image on the consumersâ€™ purchasing decisions on the Honda Scoopy Matic Motorcycle at Honda Dealers in Banjarmasin. This r

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doajarticles::538a10995f79c79ade29264c2b1628fa
https://jwm.ulm.ac.id/id_1/index.php/jwm/article/view/193

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