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pro vyhledávání: '"Ah-Min Kwon"'
Publikováno v:
Korean Journal of Hospitality & Tourism. 32:67-86
Autor:
Ah-Min Kwon, Young Namkung
Publikováno v:
Korean Journal of Hospitality & Tourism. 31:137-156
Autor:
Young Namkung, Ah-Min Kwon
Publikováno v:
Korean Journal of Hospitality & Tourism. 30:17-36
Autor:
Ah-Min Kwon, Young Namkung
Publikováno v:
Korean Journal of Hospitality & Tourism. 30:93-113
본 연구는 외식 기업의 위기와 기업의 사회적 책임활동이 기업이미지와 충성도, 긍정적 구전의도에 미치는 영향을 알아보고자 계획되었다. 구체적으로, 사회적 책임활동(Corporate Social Respons
Autor:
Young Namkung, Ah-Min Kwon
Publikováno v:
Sustainability; Volume 14; Issue 9; Pages: 5425
The coffee industry has grown into a highly competitive management environment, which has led to the contemplation of differentiated marketing strategies as tools for business success. Practitioners operate their own SNS brand pages to encourage cust