Zobrazeno 1 - 10
of 56 538
pro vyhledávání: '"Advertising media"'
Autor:
Dahooie, Jalil Heidary1, Estiri, Mehrdad1 edmundas.zavadskas@vilniustech.lt, Janmohammadi, Mahshid1, Zavadskas, Edmundas Kazimieras2, Turskis, Zenonas2
Publikováno v:
Oeconomia Copernicana. Mar2022, Vol. 13 Issue 1, p109-150. 42p.
Autor:
Pol, Naveen1 naveen.pol2007@gmail.com, Parappagoudar, Sachin K.2 sachinpgoudar@gmail.com, Rai, Supriya3 supriyarai@gmail.com, Agrawalla, Urbashi4 urvashi.agrawalla123@gmail.com
Publikováno v:
IUP Journal of Management Research. Jan2024, Vol. 23 Issue 1, p51-66. 16p.
Autor:
ANTONIO-VIDAÑA, Paula Rosalinda1, OLVERA-JIMÉNEZ, Carlos Alejandro1, ALCUDIA-CHAGALA, Lorena1
Publikováno v:
ECORFAN: Journal Republic of Peru. Jul-Dec2022, Vol. 8 Issue 15, p1-8. 8p.
Autor:
Gensch, Dennis H.1
Publikováno v:
Journal of Marketing Research (JMR). Nov68, Vol. 5 Issue 4, p414-424. 11p. 5 Diagrams.
Autor:
Tanusondjaja, Arry1 (AUTHOR) arry.tanusondjaja@marketingscience.info, Michelon, Aaron1 (AUTHOR), Hartnett, Nicole1 (AUTHOR), Stocchi, Lara1 (AUTHOR)
Publikováno v:
International Journal of Market Research. Sep2023, Vol. 65 Issue 5, p566-580. 15p. 4 Charts, 1 Graph.
Publikováno v:
Journal of Advertising. 1986, Vol. 15 Issue 3, p21-45. 10p.
We present a data-driven algorithm that advertisers can use to automate their digital ad-campaigns at online publishers. The algorithm enables the advertiser to search across available target audiences and ad-media to find the best possible combinati
Externí odkaz:
http://arxiv.org/abs/2209.08403
Autor:
Paniagua-Iglesia, Amaya1, García-Ureta, Irene1
Publikováno v:
Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria. may/jun2024, Vol. 29 Issue 56, p311-333. 23p.