Zobrazeno 1 - 10
of 23
pro vyhledávání: '"Advertising and women"'
Autor:
Kim Golombisky
This volume, edited by Kim Golombisky, applies an intersectional lens to advertising, focusing on gender, race, ethnicity, sexuality, disability, age, class, and nationality. Intersectional feminist perspectives on advertising are rare in the adverti
The study of advertising and its treatment of utopian appeal enhance our understanding of consumer culture. By looking into the advertising page, we also look into consumers'desires and the process by which these desires are reshaped and rechanneled
Publikováno v:
Marketing i Menedžment Innovacij, Vol 7, Iss 4, Pp 121-133 (2016)
The aim of the article. The article highlightes the individual components in the total advertising by gender. Examples of typical advertising products for men, women, youth, children, the elderly are given. The classification of objects advertising b
Externí odkaz:
https://doaj.org/article/780f9f69e7ad4349a25e9465a4441ed0
Autor:
Ayse Binay Kurultay
Publikováno v:
Issue: 36 350-365
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Although the advertising industry seemingly welcomes women globally, strong horizontal segregation resulting in the feminization of specific departments exists alongside glass ceiling and sticky floor issues. Thus, it is essential to explore how wome
Autor:
Kuhl, Dave
Publikováno v:
Communication Arts. Nov/Dec2023, Vol. 65 Issue 5, p13-13. 5/9p. 2 Color Photographs.
Autor:
Mary Hunter
This compelling collection of essays examines how historically significant marketing schemes have profoundly impacted women's health and healthcare across the world.Written by scholars and activists from a range of disciplines, including law, sociolo
Autor:
Roux, Julie Prendiville
Publikováno v:
Communication Arts. Nov/Dec2022, Vol. 64 Issue 5, p17-17. 1/2p. 2 Color Photographs.
Autor:
Joel Gwynne
This book addresses the merits and limitations of femvertising, explores the operations of advertising and commodity feminism in a global context, and presents case studies from Anglo-American, South American and East Asian national contexts. The ran
Autor:
Horrocks, Sally M.1
Publikováno v:
Business History. Jan1996, Vol. 38 Issue 1, p133-134. 2p.