Zobrazeno 1 - 10
of 13
pro vyhledávání: '"Abdullah Naami"'
Publikováno v:
ارزش آفرینی در مدیریت کسب و کار, Vol 3, Iss 2, Pp 1-19 (2023)
AbstractThe aim of this research is to identify the dimensions and components of acceptance of social systems of customer relationship management by professional users using Web 2.0 technology. The current research is applicable in terms of nature, q
Externí odkaz:
https://doaj.org/article/8a9107c7ba814ad3b982a063ae29ef4c
Publikováno v:
International Journal of Ethics and Society, Vol 4, Iss 4, Pp 23-30 (2023)
Introduction: Considering that it is necessary to pay attention to ethical values in marketing and also limited research has been done in this field in our country. The present research aims to study the impact of social commerce on the electro
Externí odkaz:
https://doaj.org/article/c3a3c148ffaa44cfa61a49a730d1a2cb
Publikováno v:
مدیریت بازرگانی, Vol 14, Iss 2, Pp 354-376 (2022)
ObjectiveContent marketing is one of the newest marketing strategies that attracts and retains customers by producing valuable, relevant, and credible content. This study aims to design a content marketing model to increase purchase intention in digi
Externí odkaz:
https://doaj.org/article/cf8b84325cf0475bb87f530ae0fbc057
Publikováno v:
مدیریت بازرگانی, Vol 13, Iss 2, Pp 384-411 (2021)
Objective The petrochemical industry is greatly significant because it can increase the connections between the domestic economy and the country's petroleum sector. It can also direct Iranian economy from a crude energy seller to an exporter of valua
Externí odkaz:
https://doaj.org/article/811305e0a8fe46a689d2e16baf130bb4
Publikováno v:
مدیریت نوآوری و راهبردهای عملیاتی, Vol 2, Iss 1, Pp 96-115 (2021)
Purpose: The main purpose of this study is to investigate the effect of factors affecting the actual or final purchase of Iranian goods by evaluating the mediation effect of purchase intention and the moderating role of Iranian product type. Methodo
Externí odkaz:
https://doaj.org/article/f1c3f4f73d254cfc8fb4138ef408e95d
Publikováno v:
Management Science Letters, Vol 3, Iss 11, Pp 2691-2698 (2013)
The recent trend on competition among insurance firms has increased motivation to look for important factors influencing this industry. In this paper, we present an empirical investigation to find important factors shaping this industry. The proposed
Externí odkaz:
https://doaj.org/article/ece41b93c0df43c297b78f98b54e68c5
Publikováno v:
Roshd -e- Fanavari. 17:53-60
Publikováno v:
International Journal of Ethics & Society. 2:38-47
Autor:
Ehsan Salimpoor, Abdullah Naami
Publikováno v:
Industrial Engineering & Management Systems. 16:542-548
Publikováno v:
International Business Research. 12:101
Today, in the highly competitive world of business, having loyal customers is a valuable asset for businesses and companies. In the same vein, the re-purchase intention plays a vital role and identifying and improving its influential factors can boos